I’m part of the Design Committee for Edinburgh’s excellent roller derby league Auld Reekie* Roller Girls. The league required some promotional print pieces and web/social media images to publicise a forthcoming match. We decided upon an action shot of two skaters (to convey the speed and athleticism of the sport) paired with a mix of script, condensed sans and chunky serif type adds interest to the details of the game.
If you’re in Edinburgh, I highly recommend going along to watch Auld Reekie.
*Auld Reekie – Scots for ‘Old Smoky’ which was Edinburgh’s nickname in the 1800s
- Promotional Material
- Social Media